In the world of photo marketing services, it's sometimes easier to learn by seeing examples of what works best. Here is an example album we've put together for a rafting adventure. There are a few important points about putting together photo albums that we want to highlight before we get to the examples.
It's important to provide the right mix of photos. Intentional photos are the most important photos to provide to your guests. For a rafting adventure, it is a bit more difficult to take individual intentional photos on a rafting adventure, so focus on taking the reservation intentional photos at the beginning, so the guests have some photos to share of their smiling faces. Once on the river you never know what might get in the way of the guests face (ie. water, paddles or arms).
Take some individual photos of each guest before they get started on their activity. Preferably with their equipment when they're excited about what's to come!
In the Raft
As everyone is getting settled in take a photo of the guests in the raft before they depart from the river bank.
Departing
Take raft photos once your group is moving on the water. It is important to communicate to the guests that you will be taking their photos and to have them look at the camera.
Rapid Approach
As the raft nears the rapid take photos of them capturing the anticipation.
Rapid
Capture the moments as the raft is in the rapid.
Rapid Exit
Capture reactions of the guests as they exit the rapid.
Scenic
Take a photo of the rafts as they go down the river with scenic landscapes in the background.
Having Fun
Take photos of the guides and guests being silly with poses.
Wrapping Up
We hope seeing an example of a well-designed album for a rafting adventure will help you deliver the best photo marketing service for your guests. If you're still not sure how to choose photo locations and craft the right album please contact us. We love working with businesses to create repeatable, easy-to-operate, photo marketing services to help you grow.
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